Although I’ve been a part of Anthropologie for years now (both as a shopper and as a seasonal worker – I’m on my 3rd store), for the first time I’m helping to open and create a store from scratch – in 10 days no less!
The way the visual team works is just truly amazing. I brought in a stack of my Marie Claire Idee’s and Maison Cote Sud magazines for a little inspiration and with that, plus a few books, coffees and music, people were armed with ideas. From taking brand-new shiny tin buckets and spraying them to look old, to bowls filled with red rocks and our fish ornamets to placements of found furniture and trees, the store is starting to come together .
I love being around the inner workings of the visual team; seeing how they take something plain and simple and transform it into something entirely different. I used to be good at this but confess I’ve become lazy over the years because it was often easier to buy, I didn’t want to commit to owning tools or because I just thought I was too busy. I also don’t like “Crafty” things which is what a lot of home making things tended to be. But being around this store and people who have the same aesthetic as I do and try to create little vignettes the same way, well, it’s made me want a Singer and to race to Home Depot for reasons other than weather stripping.
Although Anthropologie is very tight lipped about how they work (I’ve been photographing the store every day but am not allowed to share with anyone outside the company. So sad!), their sister company, Free People, is a little more open with their new blog.